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As far as international sales go, Coker says they're growing rapidly. I was thinking about this recently, and realized that the answer was pretty simple, when you remember that an ebook is simply a specialized web page. But the one thing that does bother me is Apple's failure to provide a free ISBN for your e-book. David, who is currently serving as vice president of the Bay Area Independent Publishers Association BAIPA is also the proprietor of a digital publishing company. It also offers print publishing services.